1. Highly selective/differential using 5 different parameters for isolating E. coli O157:H7 from other bacteria.

2. Use of a stable β-galactosidase to reduce the chances of false negatives, thereby reducing additional time consuming and labor intensive identifications.

3. Water insoluble chromogenic lattice prevents the colony color from diffusing into the agar making detection and enumeration much easier.

4. The shelf life of prepared plates remains stable for at least 60 days, stored in the dark at 2-8°C. One bottle of plating medium powder and one box of supplements will make approximately 350 plates.

5. Listed in FDA’s BAM and can be used as one of the equivalent media in USDA/FSIS Microbiology Laboratory Guidebook. Also is the medium of choice in Japan.